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Persuasive Communication campaigns/ Michael Pfau and Roxanne Parrott.
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National Institute for Legislative and Democratic Studies (NILDS) eLibrary
| Bar code | Accession number | Status | Location | Material type | |
|---|---|---|---|---|---|
| 937 | 937 302.2 PFA |
Available | stacks |
Book (Print, Microform, Electronic, etc.) | Request this item for check-out |
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| Leader | |
| 008 | 200701 1993 |
| 020 | $a0205139779 (hbk. |
| 082 | 0 $a302.2 PFA |
| 100 | $aPFAU, Michael. |
| 245 | $aPersuasive Communication campaigns$cMichael Pfau and Roxanne Parrott. |
| 260 | $bAllyn & Baccon $aBoston$c1993. |
| 300 | $axiii, 434 p.: ill.$c24 cm. |
| 500 | $aIncludes bibliographical references and index. |
| 650 | $aAdvocacy advertising. |
| 650 | $aAdvertising campaign. |
| 650 | $aElectioneering. |
| 650 | $aCampaign speeches. |
| 650 | $aCommunication. |
| 650 | $aPersuation (psychology). |
| 700 | $aParrott, Roxanne. |